- Brand Identity
KAZI Group, Uganda
I designed a brand identity for Kazi Group – a group of companies that mainly deals in corporate real estate in Kampala.
About the Brand Identity
The brand primarily serves a high-end corporate clientele. The logotype is inspired by a diamond shape combined with simple geometric impressions of buildings.
I opted for a timeless monochrome color palette and classic sans serif typeface with smooth open shapes.
This choice of visual elements communicates exclusivity, wealth, strength and professionalism.